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The power of single homeownership - 08/19/2007


The Power of One: Singles Opt for the Advantages of Homeownership

By Brenda W. Casserly, President & COO, ERA Franchise Systems, Inc.

It may surprise you to learn that a recent study completed by the Joint Center for Housing Studies at Harvard University cited single-person households as one of the fastest growing housing markets in the country. In fact, nearly 5 million one-person households will be added in the coming decade.

As real estate professionals, we must stay aware of emerging trends to best understand the unique lifestyles of our clients. To understand the motivations of single home buyers, we should first look at the experiences, wants and needs that shape their home buying decisions and review some of the leading factors behind this growing trend.

According to the 2002 Census Report, between 1975 and 2002, the share of Americans who had never married increased from about 24% to 29%. Currently, about half of all adults are unmarried, and a single person living alone occupies one in four households. These figures are a sign of the times. Unlike days past, many people today have embraced a single life.

Changing societal norms and expectations, improved personal wealth, increasing rates of higher education, and even longer life expectancies for women, have all contributed to the rise in single-person households. So what are the changing norms and demographics that have positioned this customer base to drive a significant portion of the housing market?

Obviously, changing marriage trends and expectations are a leading factor in the increase in single-person households. Although between 80 and 90% of Americans will get married during their lifetimes, rises in personal wealth, length of education and changing attitudes regarding gender roles have resulted in both men and women delaying marriage until later in life. For example, one out of three men and more than one out of four women in their early 30s were unmarried in 1997, compared with fewer than one in 10 in 1900. Coupled with a divorce rate hovering around 50%, many single persons have grown accustomed to their lifestyle. They have the financial stability to live where they want and do not have immediate plans to marry (or remarry).

Perhaps of greatest interest, women actually make up a large portion of single home ownership. Their role in the housing market is expected to continue to accelerate as women's success in the workplace continues to expand and personal income disparities continue to narrow. An article in Business Week Online in June of this year reported that on average, women ages 25 to 34 earned 82% as much as men in 2000, as compared to only 68% in 1975. As this trend continues, expect to see even more financially independent women become home buyers.

Now that you have a better understanding of the characteristics and motivations of this emerging customer base, what are some factors real estate sales professionals need to remember to help these clients as they look to purchase a home? With only one set of hands at home instead of two or more, some singles opt for homes with lower maintenance features; including vinyl siding, brick, and vinyl windows to decrease the time devoted to maintenance. Others chose condos or town homes where exterior maintenance, landscaping, and snow removal are all handled by the homeowner's association for a monthly fee. In addition, some look for a tight-knit community that may be conveyed by having neighbors close at hand.

For seniors who are single, many choose to move to active adult communities that are specially equipped to provide wonderful amenities for a lifestyle of one including golf courses, pools, and recreation centers. Other seniors consider proximity to cultural centers, medical facilities, public transportation or family when buying a home.

Another factor sales associates should encourage single home buyers to consider is their future needs as well as the future resale value of a property. While a one-bedroom townhouse may be enough room now, it would not be if the buyer planned on marrying or having children in the near future. And while a single person may not mind having one bathroom, it could be a major detraction for a future prospective buyer looking at the house down the road. If they can afford it, buying slightly more house than they anticipate needing could very well be a wise investment decision for single home buyers.

As with any unique home buyer, taking a few extra minutes with a prospective single client can help you to learn about their current living situation, as well as their future plans. This will allow you to create a customized plan, specific to their needs and set the tone for a successful business relationship.

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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Okaloosa County Website updates - 08/19/2007


Local History Alive at Heritage Museum:
The Lumber Industry Display at the Heritage Museum in Val-P.

Depression Era Glass on Display:
Sharon Cabbage Rose Design is currently on Display at Niceville Library, a member of the Okaloosa Co. Public Library Cooperative.

Beach Safety:
Spent 3 days in training for Heavy Surf Jet Ski Rescue.

Beach Accesses Re-open!:
Public Works has restored #1, 2, 3 & 7 for beach access.

Niceville Library Adds New Wing:
Niceville Chamber and Okaloosa Co. Co-op Library Committee cut ribbon for new wing.

Marler Park Ribbon Cutting:
Newly Renovated Marler Park Opens to the Public.

See what's scheduled by Okaloosa Transit. Visit www.rideoct.org.

Newly installed covered bus shelters for the WAVE public transportation system.

Airport Art Exhibit:
Visitors to the Okaloosa Regional Airport Enjoy the facility's new art exhibition

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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Walton County upcoming events - 08/19/2007

Walton County Local Mitigation Strategy Group Meeting
Freeport Old Post Office, SR 20 at Kylea Laird Drive, Freeport
Janice Floyd, LMS Group Secretary, 267-1955
This group meets as part of a voluntary program initiated by the Florida Department of Community Affairs to help local governments develop strategies to reduce or eliminate risks to people and property from natural and man-made hazards.

THIS GROUP IS NOT INVOLVED WITH WETLANDS MITIGATION FOR DEVELOPMENT PROJECTS. Walton County, its municipalities, and other entities participate in this program as an
opportunity to save lives and protect economic and environmental resources from future disasters. Grants are often available from the state for local jurisdictions that have a Local Mitigation Strategy in place.

The public is invited to attend and participate in these meetings.

Coastal Dune Lake Advisory Board
Coastal Branch Library, 437 Greenway Trail, Santa Rosa Beach Ann Haigh, Planning and Development Division,
267-1955.

The regular meeting will be from 8:00 a.m. to 9:00 a.m. followed by a workshop from 9:00 a.m. to 12 noon.

3:00 PM Okaloosa-Walton Transportation Planning Organization (TPO) Niceville Community Center, 204 N. Partin Drive, Niceville
Ellie Roberts, WFRPC Transportation Staff, (800) 226-8914 Ext. 218

Commissioners Brannon, Comander, and Meadows, and DeFuniak Springs Council Member Roy McLeod are members of this Board.

The TPO has three advisory committees: the Citizens Advisory Committee (CAC), the Technical Coordinating Committee (TCC), and the Bicycle/Pedestrian Advisory Committee (BPAC). The advisory committees also meet on the third Thursday of each month. The CAC meets at 9:30 a.m., the BPAC at 11:30, and the TCC at 1:30 p.m.

See agenda for this meeting at: http://www.wfrpc.dst.fl.us/owtpo/agenda.htm.

6:00 PM Code Enforcement Board
Walton County Courthouse, 571 E. Nelson Avenue, DeFuniak Springs
Sherrie Griggs, Code Enforcement Secretary, 622-0564

Normal monthly meeting.

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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ERA Real Estate - 08/19/2007


Advertising & Promotions

Great customer service means taking care of the little things.

At ERA Real Estate, we understand that when it comes to buying or selling a home, taking care of the little things can make a very big difference. That's why our national advertising campaign showcases our commitment to customer service and our focus on the details. Review the different components below that promote the message of the ERA brand both nationally and locally.

J.D. Power Award Guidelines
Consumer Confidence Campaign
ERA On-Line Advertiser
Print Advertising
TV Advertising
Radio Advertising
Internet Advertising
RealEstateJournal.com Web Advertising
ERA Vehicle Marketing Program
ERA Answers

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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Crestview Florida home for sale - 08/19/2007


Detached Single Family

MLS#: 461602 OfficeFile#: 29850 ListPrice: $230,000
Status: Active ApproxSF: 2,573 BG:
Address: 121 Villacrest Drive $/Sqft: $89.38
CRESTVIEW, FL Bedrooms: 4
Zip: 32536 Baths Full/Half: 3/
County: OKALOOSA Stories: 1
MainArea: 25 Crestview Area YearBuilt: 2004
SubArea: 02 CRESTVIEW SOUTHWEST OccStat: Occupied
Subdiv: COUNTRYVIEW ESTATES 10TH ADDN ImmOcc? Y
ParcelID: 31-23-3N-056R-0000-0040 ConstrStat: ConstrCmplt
ElemSch: ANTIOCH Middle: DAVIDSON High: CRESTVIEW
Dir: From Hwy 85 & I-10 go south to P.J. Adams take a right to Villacrest. Follow to # 121 Villacrest on your right.
Legal: LOT 4 COUNTRYVIEW ESTATES 10TH ADDITION

--------------------------------------------------------------------------------
If you're looking for a lot of house, look no further. 4 bedroom, 2 bath, south of I-10 2573 sq.ft. You can easily commute from this desireable location. This open floorplan is perfect for the growing family. Countryview sudvision located in Crestview Floirda.

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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ERA and MDA team up - 08/19/2007


ERA Real Estate and the Muscular Dystrophy Association (MDA) have created the Home Grown Hero program, a new online fundraiser that makes it easier than ever for you to help support this worthy cause. The Home Grown Hero program gives all ERA® members the opportunity to participate in the network's fundraising activities for MDA on an individual basis. By creating your own Home Grown Hero profile you can send customized e-mails to your clients, business associates, family and friends to collect and track donations online using MDA's secure Web site.

Using this program provides many rewards, not the least of which is the personal satisfaction of knowing that you are helping to "Home In On A Cure" for neuromuscular diseases. In addition, ERA members who collect a minimum of $1,000 for MDA during the course of the year through the Home Grown Hero Web-based program will earn the ERA/MDA Home Grown Hero designation and will receive:

An ERA/MDA Home Grown Hero Award certificate
Commemorative ERA/MDA Home Grown Hero pin
Special recognition on TeamERA.com and in TeamERA magazine
Invitation to the MDA Awards Reception at the ERA International Business Conference
In addition to the recognition you'll receive from family and friends will admire your efforts to give back to the community.

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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Okaloosa County Transit Website for Northwest Florida area - 08/19/2007


Visit the Okaloosa County Transit Website: www.RideOCT.org
Whether you are commuting, shopping, or just visiting, let OCT get you where you're going. When you use public transit, you help our community and the environment by easing traffic congestion and reducing harmful emissions.

Summer
Memorial Day through Labor Day
Monday - Saturday 8:00am to 7:00pm
Memorial Day Weekend through Labor Day
*Shuttles Arrive at designated stops every 20 minutes.
Winter
September through May
*Shuttles Arrive at designated stops every 45 minutes
Monday - Saturday 8:00am to 7:00pm

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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ERA wins 3 years in a row - 08/19/2007

ERA REAL ESTATE RECOGNIZED BY J.D. POWER AND ASSOCIATES FOR THIRD YEAR IN A ROW

PARSIPPANY, N.J., - ERA Real Estate announced it is the recipient of the 2006 J.D. Power and Associates Award for "Highest Overall Satisfaction For Repeat Home Sellers Among National Full Service Real Estate Firms." This marks the third year in a row that ERA Real Estate has received an award from this prestigious organization.

Last year, the company was the recipient of the 2005 J.D. Power and Associates Award for "Highest Overall Satisfaction For First Time Home Sellers Among National Full Service Real Estate Firms." In 2004, ERA Real Estate received the award for "Highest Overall Satisfaction For First Time Home Buyers Among National Full Service Real Estate Firms."

"Being recognized for customer satisfaction once again by a well-respected organization such as J.D. Power and Associates is a testament to the dedication and commitment of our sales associates and brokers," said Brenda W. Casserly, president and CEO for ERA Franchise Systems, Inc. "This award is a reflection of our promise to our customers to be 'Always There For You' throughout the homebuying and selling process."

ERA Real Estate's host of products, services and materials dedicated to meeting the unique needs of sellers contributed to its award-winning satisfaction ratings. A customer favorite is the ERA Sellers Security® Plan, a unique, guaranteed sale program that offers sellers the freedom to close on their next home, even if their current home has yet to sell.

About the J.D. Power and Associates 2006 Home Buyer/Seller Satisfaction StudySM.
ERA received the highest numerical score among national full service real estate firms for repeat home sellers in the proprietary J.D. Power and Associates 2006 Home Buyer/Seller Satisfaction StudySM. Study based on 3,709 total responses measuring real estate firms and measures opinions of homebuyers and sellers. Study results are based on experiences and perceptions of consumers surveyed in April through May 2006. Your experiences may vary. Study conducted for Realogy Corporation by J.D. Power and Associates.

About ERA Franchise Systems, Inc.
About ERA Franchise Systems, Inc. ERA Franchise Systems, Inc. is a global leader in the residential real estate industry with more than 30 years experience in developing consumer-oriented products and services. ERA Real Estate was recently named the recipient of the prestigious 2006 J.D. Power and Associates Award for "Highest Overall Satisfaction For Repeat Home Sellers Among National Full Service Real Estate Firms." The ERA® network includes more than 38,700 brokers and sales associates and nearly 3,000 offices throughout the United States and 29 other countries and territories. Each office is independently owned and operated except offices owned and operated by NRT Incorporated. ERA Franchise Systems, Inc. is a subsidiary of Realogy Corporation (NYSE: H), the world's largest real estate franchisor. ERA® information is available to consumers at ERA.com.

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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ERA welcomes new affiliate companies - 08/19/2007


ERA REAL ESTATE WELCOMES 18 NEW AFFILIATE COMPANIES TO ITS GLOBAL NETWORK
Network strengthens its presence in California with the addition of 9 new affiliate companies and 14 new offices in total
PARSIPPANY, N.J., - ERA Real Estate announced that it has grown its global franchise network with the addition of 18 new companies during July and August 2006. In addition, 10 existing ERA® affiliate companies expanded their presence through new office openings or mergers/acquisitions during the same period.

ERA Real Estate continues to strengthen its position in California, with the Golden State accounting for the largest area of growth within the ERA network with nine new franchised brokerage companies and four existing affiliates combining to open 14 new ERA offices. Year to date, ERA Real Estate has added nearly 70 companies and 130 offices to its global real estate network. The ERA network now has nearly 3,000 offices and more than 38,700 sales associates and brokers throughout the United States and 29 other countries and territories.

"ERA Real Estate continues to expand our global network of dedicated brokers and sales associates through both external and organic growth," said Brenda W. Casserly, president and chief executive officer for ERA Real Estate. "During the past two months, we have increased our footprint in a number of key regions, led by our growth within California."

New Company Affiliations
Listed below are real estate companies that affiliated with ERA Real Estate during July - August 2006:

Company Office(s) State
ERA Consolidated Realty Group Simi Valley CA
ERA Elite Elk Grove CA
ERA Gold Key Highland CA
ERA Home Professionals Daly City CA
ERA Platinum Properties Walnut Creek CA
ERA Promerica Realtors Santa Ana CA
ERA Rocklin Real Estate Rocklin CA
ERA Showcase Real Estate Yuba City CA
ERA South Coast Realty Orange CA
ERA Southern Exposure Realty Jupiter FL
ERA Ammons Realty Samford NC
ERA Compass Real Estate Barnegat NJ
ERA 1st Independent Realty Newburgh NY
ERA Glad Realty Services Uniondale NY
ERA Anderson and Associates Real Estate Stroudsburg PA
ERA Ritter Real Estate Smyrna TN
ERA Legends Realty San Antonio TX
ERA Terry Harper Real Estate Forney TX


Expanded Operations
Listed below are existing ERA affiliate companies that expanded their operations through mergers and acquisitions or by opening new branch offices during July - August 2006:

Company Office(s) State
ERA Home Traditions Real Estate Fairfield CA
ERA Dream Team Encinitas, Rancho Santa Fe CA
ERA Shields Real Estate Colorado Springs CO
ERA Tides Realty Group Mt. Pleasant SC
ERA Faust Realty Group Lehigh Acres FL
ERA Pacesetters Partners Murfreesboro TN
ERA Preferred Properties Sacramento CA
ERA Caporale Realty, Inc. Chicago IL
ERA American Dream Chino CA
ERA Real Estate First Grove City OH


About ERA Franchise Systems, Inc.
About ERA Franchise Systems, Inc. ERA Franchise Systems, Inc. is a global leader in the residential real estate industry with more than 30 years experience in developing consumer-oriented products and services. ERA Real Estate was recently named the recipient of the prestigious 2006 J.D. Power and Associates Award for "Highest Overall Satisfaction For Repeat Home Sellers Among National Full Service Real Estate Firms." The ERA® network includes more than 38,700 brokers and sales associates and nearly 3,000 offices throughout the United States and 29 other countries and territories. Each office is independently owned and operated except offices owned and operated by NRT Incorporated. ERA Franchise Systems, Inc. is a subsidiary of Realogy Corporation (NYSE: H), the world's largest real estate franchisor. ERA® information is available to consumers at ERA

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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Crestview History located in Okaloosa County in Northwest Florida - 08/19/2007


The City of Crestview received its charter from the Florida Legislature and was officially incorporated in 1916. Crestview's name was chosen because it is located on the peak of a long woodland range between the Yellow and Shoal rivers, which flow almost parallel on the east and west side of the city. After Okaloosa County was formed by the State Legislature in 1915, from portions of western Walton County and eastern Santa Rosa County, Crestview became the County Seat in 1917 and remains so today.

With a population of more than 17,000 citizens, Crestview is located at the junction of three major highways; U.S. 90, State Road 85, and Interstate Highway 10, which resulted in its acclaimed designation as the "Hub City" of northwest Florida. The City is 50 miles east of Pensacola, 120 miles west of Tallahassee, and 30 miles inland from the beautiful Gulf of Mexico. Crestview's elevation of 235 feet above sea level places it as one of the highest points in the state. It receives 65 inches of rainfall annually...the most in the State of Florida. Also, the city was designated as a main street city in 1997 by the Florida Department of State.

The CSX, Inc. Railroad runs through Crestview. Parallel with this railroad is the Old Spanish Trail which extends from Jacksonville west to El Paso, Texas, thus being one of the great truck lines of the country and rich in tradition and history of the Indian, French, Spanish and English settlers in this nation.

If one should wonder what has happened to make Crestview the thriving, friendly, fast growing city we know today, it might be said that it was a fabled fountain of gold or silver. In actuality, it was the dreams and visions of the staunch and sturdy few who were living here in 1915. These early residents realized the natural advantages offered at this particular site for the building of a city and they set out to provide the foundation for such an undertaking.

The City of Crestview formally adopted the Community Redevelopment Agency Concept in 1995 for the expressed purpose of development and redevelopment within the Community Redevelopment area, which encompasses all of the downtown area. This organization adopted a Community Redevelopment Plan, which was sanctioned by the Florida Department of Community Affairs.

In 1997, the City applied, and was approved, for a Main Street program designation by the Secretary of State. This program is embraced nationwide and encompasses the tasks of scheduling and promotion of events such as block parties, downtown days, street festivals, parades, sidewalk sales and cultural events to cultivate and enhance downtown redevelopment.

In 1998, the City hired a full time Director and assisted in the establishment of the Crestview Main Street Association, Inc., whose membership consists of business owners, citizens and other interested parties desiring to revitalize the downtown area. Today, the organization boasts 90 members who are pledged to support the City in their development efforts.

Starting in 1996, the City began a three-phase development effort to construct a major streetscape project in the CRA area. All three phases were earmarked for the restoration of Main Street to the tune of $3.7 million, funded by Tax Increment Financing Funds, grants and general funds.

In 2001, the City Council designated a Historic Preservation District and applied for a grant funding to research and document the histories for 200 structures within the CRA area and district. The survey entailed having all structures surveyed, evaluated, and documented with their histories, qualifying them for a State or National historical significance designation. Properties classified on State or National Registries may seek grant funding for historical restoration as part of the redevelopment efforts.

The Okaloosa County Veterans Memorial, Inc., an organization established to honor deceased veterans during wartime, a War Memorial adjacent to the County Courthouse was dedicated in March 2003. Meanwhile, business owners and merchants are busy restoring commercial properties to meet the new Florida Building Code. A new zoning code is being formulated to focus on downtown properties to compliment historic preservation efforts underway.

Here in Crestview you will find an assortment of comfortable homes, churches, schools, recreational facilities, businesses, and industries all working together as a happy, growing city. The health, fire, and police departments, under a stable and prosperous city government working to make this city a wonderful place to live, protect all these things while the related services of the city ensure we uphold our commitment to provide services second to none.

Florida Real Estate with Brandon Jordan, your Northwest Florida Realtor serving Crestview, Eglin Air Force Base and Duke Field, and ActiveRain featured Realtor for Okaloosa County since 2007. We provide this information and much more on our site for you at no charge, so please remember us when you're looking to buy or sell real estate.

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